People and Ideas Matter (now, what’s the business plan?)

I am intrigued by a post that has garnered quite a discussion over at Chris Anderson’s blog on The Long Tail:

The short head will be human, the fat middle social and the long tail algorithmic.

[ via The Long Tail ]

We are running directly into a future where relationships will be more valuable than information. In business, it doesn’t matter what you know, it matters who you know. In the arts, your product isn’t worth anything, but interaction with your audience is priceless. In education, knowledge is a click away, but the classroom is a unique space where interaction and innovation can flourish.

How are you deriving and investing value from/in your relationships?